Integrating Neustar's ID-matching capabilities with Google Adwords
My role: definition of flows and screens; visual and interaction design, and feature refinement.
Google and Neustar have partnered to allow Google Adwords customers to use Neustar’s Secure ID to target their ads to people who’ve already bought their products or services.
The service is promoted inside Google’s own applications; clicking a “tell me more” link takes the user to a marketing page for the joint offering.
The “Ready to get started?” component is designed to scroll with the page, so that users always have access to the “Sign me up” button.